– FOR LICENSED US LIFE INSURANCE AGENTS & AGENCIES
Buy fresh, exclusive term life insurance leads generated through our own consumer funnels. Before submitting, prospects see which agency will contact them and choose how and when they'd prefer to be reached.
Serving all 50 US states · $50 USD per lead · No long-term contract
Exclusive to one buyer
Contact preferences included
Agency introduced before submission
Defined quality guarantee

Exclusive Distribution
One LeadCraft buyer per inquiry
Consumer Introduction
Your agency shown before opt-in
Contact Preferences
Preferred method and time
All 50 States
Territory targeting available
– THE FAMILIAR PROBLEM
You paid for someone who requested life insurance information. But the first minutes of the conversation can still be spent explaining who your agent is and why they're calling.
Freshness, exclusivity, and verification matter. Yet none of them alone tells you what the consumer was expecting before submitting the form.
What did your prospect know about your agency before you picked up the phone?
?
"Who is this?"
?
"Where did you get my number?"
?
"I don't remember asking for a quote."
?
"Who is this?"
?
"Where did you get my number?"
?
"I don't remember asking for a quote."
– THE MARKET HAS CHANGED
People can explore insurance options online and use call or message screening to manage unexpected outreach. That makes the handoff from a quote request to an agent's first contact worth designing carefully.
It doesn't mean every consumer will answer. It means the introduction and the follow-up expectations deserve attention before the lead is delivered.
Getting someone's contact information and getting their attention are two different things.
– OUR ACQUISITION PROCESS
We generate term life insurance inquiries through an acquisition process designed around the conversation that follows, not just the form submission.
01
We attract relevant interest
Our own consumer advertising speaks to practical reasons people explore term life coverage, like family protection, income replacement, and mortgage protection.
02
We ask about coverage needs
The quote-request process collects relevant coverage details and the consumer's circumstances to give the receiving agent useful context.
03
We introduce your agency
Before submitting contact information, the consumer is shown which agency has been assigned to handle the inquiry.
04
We collect contact preferences
Consumers choose whether they'd prefer a call or text first, plus a morning, afternoon, or evening contact window.
05
We validate the submission
The consumer's phone number is verified with a one-time pin, their email is verified, and their submission & opt-in confirmation is documented with TrustedForm.
06
We deliver to one buyer
Our lead-distribution system assigns the inquiry exclusively to its designated agency, with the consumer's information and preferences.
Example buyer facing lead record
More context before first contact
Coverage requested: Term life
Receiving agency: Your agency
Preferred method: Text first
Preferred window: Afternoon
Verification: Passed defined checks
Distribution: One buyer
Illustrative fields only. Exact inquiry fields, verification methods, and delivery formats are confirmed before purchase.
– WHAT MAKES OUR LEADS DIFFERENT
When evaluating life insurance leads for agents, we believe four questions matter.
Fresh
When was the inquiry generated?
Exclusive
Who receives it from the lead provider?
Verified
What contact-data checks were completed?
Prepared
What does the consumer know about the agency and the contact that follows?
– WHAT YOU RECEIVE
The practical information your agents need to work an inquiry, with additional context from the consumer's preparation process.
Consumer & coverage details
Name, telephone number, and email address
State and ZIP code
Requested coverage amount and term length
Age, tobacco use, and relevant health responses where collected
Inquiry timestamp and submission information
Preparation & delivery details
Designated agency shown before contact submission
Consumer's preferred contact method
Consumer's preferred time of day
Applicable TrustedForm submission/consent record
Exclusive assignment through our distribution system
Actual fields depend on the product and consumer responses. Verification and consent records document process steps; they do not guarantee contact, sales, or regulatory compliance for a buyer's outreach.
– OUR PRODUCT COMMITMENT
We don't guarantee that every consumer will answer or buy a policy. We stand behind the standards of the inquiry we're selling.
STANDARD 01
Agency identified
The consumer is shown the designated agency before their contact details are submitted.
STANDARD 02
Preferences collected
Preferred contact method and time window are captured and sent with the inquiry.
STANDARD 03
Contact verified
Contact information must pass verification checks of their email and phone number.
STANDARD 04
Exclusively assigned
LeadCraft will never sell the same inquiry to competing lead buyers.
If an inquiry fails one of these standards because of our acquisition or distribution process, we'll replace it at no additional charge under our published guarantee terms.
A consumer not answering, declining coverage, or deciding not to purchase does not by itself constitute a defective inquiry.
– TRANSPARENT INTRODUCTORY PRICING
If you already buy life insurance leads, you don't need another long presentation or a vague quality promise. You need to know what you're getting, what it costs, and what standards the supplier stands behind.
Start with a manageable paid batch generated through our Prepared Prospects process. Evaluate the inquiries with your team before deciding whether to continue.
No Long-Term Contract
No subscription required to evaluate an introductory batch
All 50 States Supported
Choose the territories where your agency is licensed. Campaigns can be activated by market; volumes and timing are agreed in advance.
– THE PREPARED PROSPECT PILOT
$50 USD / exclusive lead
Your introductory offer
20 leads · $1,000 USD
Each qualifying inquiry is generated through our consumer funnels and covered by the Prepared Prospect Guarantee.
Exclusive distribution to your agency
Agency shown before submission
Contact method and time preferences
Contact verification and consent records
No ongoing order obligation
We confirm territory fit, fulfillment timing, and written terms before accepting payment.
– STRAIGHT ANSWERS
Know what you're buying before you speak with us.
Yes. We assign each LeadCraft inquiry to one buyer and do not resell that same inquiry to a competing agency. Consumers may independently research insurance or request quotes from other sources; our exclusivity promise applies to LeadCraft's distribution.
We generate inquiries through our own consumer-facing advertising and quote-request funnels. We are not offering aged spreadsheets or scraped contact lists as our Prepared Prospects product.
Before submitting contact information, the consumer is shown the agency assigned to their inquiry and asked how and when they prefer to be contacted. Those selections accompany the lead. This is a documented acquisition process, not a promise that every consumer will answer or purchase.
Yes. We can target campaigns in all 50 US states. Since campaigns are activated based on buyer demand, we will confirm your requested territory, lead volume, and realistic delivery start before taking an order. Nationwide coverage does not mean immediate inventory is already waiting in every ZIP code.
Our introductory offer is 20 exclusive term life inquiries at $50 USD per inquiry, or $1,000 USD total. No long-term contract is ever required. Further supply is discussed based on need, volume, and market fit.
If a qualifying inquiry fails one of the four Prepared Prospect standards because of our process, we replace it under the written guarantee terms. A lead simply not answering, declining to buy, or failing to turn into a policy doesn't automatically qualify for replacement.
Our leads include the applicable TrustedForm submission/consent record. These records help document the consumer's interaction with the funnel. They do not by themselves guarantee a buyer's compliance with TCPA, Do Not Call, or applicable state laws.
Our system is designed for prompt delivery after submission, with delivery method and timing confirmed during setup. New markets can require time to activate campaigns and generate sufficient consumer demand. We'll agree on the expected fulfillment schedule before you purchase.
Generally, leads will begin to arrive within 7 business days of onboarding.
Of course not! You can evaluate an introductory batch alongside your current sources. The goal is to let you assess the actual acquisition process and the inquiries delivered, then decide whether continuing makes sense for your agency.
– TAKE THE NEXT STEP
Take 2-minutes to fill out our quiz to let us know a bit about your agency, the markets where your agency is licensed, and how many inquiries your team can handle.
We'll review your requested territory and volume, then discuss availability, expected delivery timing, and the 20-lead introductory order.
Get the lead product you want, with a clear standard for what happens before your first contact.
Exclusive term life insurance leads
Campaigns available across all 50 states
20-lead pilot at $1,000 USD
Four-part Prepared Prospect Guarantee
Email: [email protected] – Phone: (978) 848-1181 – Address: 7-7639 Av. Christophe-Colomb, Montreal, QC, Canada H2R 2S8
LeadCraft Systems is a marketing and lead generation company. We are not an insurance agency, broker or carrier, and are not affiliated with any insurance company. Lead volume, contact rates and results vary; we do not guarantee sales or policy issuance. Buyers are responsible for complying with the TCPA, Do Not Call rules and state insurance laws when contacting leads.
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